Next Generation Realty

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February 13, 2008

Tips for Selling Your Home

Any tips for selling my home in this slower market?

 

Right now, slower market is a double whammy?sales are sluggish and winter weather doesn’t help. Here are some six things for you to think about:

 

1.      Recognize that housing markets are local: There have been a lot of headlines lately about how bad the real estate market is nationally but home prices are like the weather?very different in different areas. When the housing market was hot, Iowa wasn’t nearly as hot as other places but that works in reverse, also?just as our values didn’t increase at quantum rates, so too haven’t they fallen as far, either. But don’t be naive?the market’s not been great here.

2.      Analyze who is buying and selling in your area: What's your competition? How long have they been on the market. This time of year, an easy dead giveaway are “seasonally incorrect” exterior photos with green lawns and leaves on the trees.

3.      Ask the Professionals: Don't ignore the elephant in the living room. When you interview real estate agents, ask about the market conditions for your area, home style and price range. Specifically, ask about the "absorption rate,” i.e. in these current conditions with the current inventory, how long would it take the market to absorb or sell, all the houses on the market? If the supply is much larger than the demand, ask potential agents how they would price your home to offset that inventory.

4.      Know what your house is worth: Studies show that 80 percent of home sellers only interview one agent. That’s generally acceptable in a hot housing market but now that it’s cooled off, talk to 2-4 agents. Pay $350 to get an appraisal from a certified professional appraiser. Look at your comparables, and be objective?go back only six months and be sure to compare apples to apples. If you live in a 30-year-old ranch, don’t compare it with the 10-year-old two-story ten blocks away. Taken together, that information will give you a pretty good idea of what your home is currently worth.

5.      Consider strategic pricing: If prices in your area are dropping 1 percent each month, and you want to sell within the next three months, you take 3 percent off your price right off the bat to give yourself a competitive pricing advantage.

6.      Evaluate whether you really have to sell now: If you’re in a situation where your move is optional (or you might be able to rent the property until your local market improves), waiting is a solid option. Why sell in a cluttered and oversaturated market if you don’t have to? By not contributing to the surplus inventory, the people who need to sell have a better chance to sell their homes. If you decide not to sell, focus on making improvements to help add value.

 

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